Sellers

Benefits to the Seller:

• The Highest Current Market Price: A highly charged, competitive bidding environment causes real buyers to offer their best price while in competition with each other.
• No time wasters, no dead end negotiators, and no browsers.
• You set the sale date.
• Eliminate drawn out contract negotiations.
• No contract contingencies/due diligence period.
• Estimate and lower the expenses associated with carrying costs by setting a closing date in advance.
• Competition Between Buyers forces price to its highest level, often beyond anticipated market value.

Why Auction?

Auctioning property is the alternative to real estate brokering.  The true value of your property at any one time is what a competitive market will pay for it.  A competitive market is one in which the most motivated buyers know about the availability of the property and the single most motivated buyer is able to distinguish himself by outbidding all the others.Gramercy Auctions will do better than giving you our assessment of the property’s value—we’ll give you the market’s assessment of your property’s value.  By setting an exact time of sale and reducing the window of opportunity during which one may buy the property we focus the attention of the market.  Another benefit of the compressed and definite marketing cycle is the minimization of carrying costs, which always turns out to have been a surprising drain on the bottom line.

Our Auction System

Our first step is to determine if our auction method is right for you.   If you think it would be, call us for a consultation.

Once we are able to get started, we need to take steps in addition to just creating a sale date.  We are a real estate marketing company.   We have to create and execute a customized promotion strategy.   To create the upward pressure necessary for the most satisfying conclusion it is our job to create maximum marketplace awareness. 

Everything we do from this point on serves to grab hold of and prequalify buyers.  We create an exhaustive due diligence package which is available before auction.  The transparency it creates, and the detailed information it provides, creates an atmosphere of buyer confidence which is necessary in order to maximize their participation at auction.  Bidders are required to provide us with good faith money before the bidding begins, adding to and evidence of their commitment level.  Since they had the opportunity to fully educate themselves about the properties, they come to the auction knowing how much they will ultimately pay if forced.  A well executed auction has a way of revealing that number.

After the bid they must sign the contract that was included in the due diligence package.  They have already studied it by the time of the auction, and this creates even more efficiency: It eliminates post auction negotiations.  What the buyers had been bidding on all along was the right and opportunity to sign your contract.

Gramercy Auctions stays fully involved until closing, smoothing the process as an informed and trusted liaison.  For the seller who wants to avoid the pitfalls of traditional brokerage, with the showing, negotiating, contract due diligence and contingency period, selling at auction is for you.

To see how Gramercy Auctions can provide a Real Estate Solution for you,
contact us today!